Talent &
Media Commissions
Welcome to Your Client Portal
This space brings together our insights, common challenges we see in your sector, and the ways audio can move the needle for your brand. Think of it as a quick briefing: what’s happening, where the gaps usually are, and how we can help you turn those into opportunities.
Each section is designed to spark ideas and give you a clear sense of how Pistil works with partners like you.
Cultural Takes:
Women’s stories remain underserved, even as demand from audiences grows.
Audio narratives are critical — but with focus shifting to video, the space is wide open and left utilised.
Established media need trusted teams who deliver at scale and can offer diverse perspectives and agile content.
Fresh formats and (the right) partners keep legacy brands relevant.
Common Problems:
Balancing creative originality with large-scale delivery.
Partnering with smaller unknown companies feels like a risk.
Limited bandwidth to source and manage the right production team.
Why Audio (vs Video):
While many shift their focus to video, audiences for rich, narrative audio is left needing meaningful content.
Audio allows for faster turnaround and deeper collaboration for talent with busy schedules.
Audiences are carving out more time for audio — it holds attention differently, with ~7 hours/week average listening.
Our Solutions:
Full-scale podcast production → From development through delivery, we assemble the right team to execute at commissioner level. Our team has a proven track record of delivering award-winning content for large scale commissioners.
Creative partnership → We are a reliable editorial team that knows how to protect a talent’s voice while meeting platform and sponsor needs. We also focus our content boundaries, editorially, because we see the swelling trend of female centered content and we are committed to doing it right. We want you to trust that when you come to us to find stories that resonate with a demanding female audience, we will deliver for you.
Editorial focus on women’s voices → Pistil is dedicated to partnering with female and female-identifying talent, re-centering women’s stories and updating representation to bring audiences the content they’re searching for but not consistently finding.
Get to know us! See if we’re the right partner to align with your editorial vision and hear more about what we’ve got in the pipeline 2026!